Rogue Pictures Presents THE UNBORN Now Playing

Spike Jonze is up to his usual subversive anarchy. The observative amoung you may note in the picture to the left an homage to George Romero’s anti-consumerism ‘Dead’ film. But here Jonze has made a commercial destroying the very brand he is advertising (Well, sort of…). It’s worth a look for sheer shopping carnage.
TV Ad (Downloadable Quicktime - Good Quality, Good Score - Jonze’s Version)
TV Ad (Shockwave Flash - Bad Quality, Crappy Music - The Gap’s Version)
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Reader Comments
jason 12/08/2005 @ 1:26pm
I really hope that this inspires people on mass to destroy GAP stores around the country. I really really hope and pray that this happens; and that more people start worshiping Jonze (and Gondry) proclaiming them as gods amongst men.
Graeme 12/08/2005 @ 2:09pm
<pedant>
It’s observant, mate. Observative ain’t a word.
</pedant>
Kurt 12/08/2005 @ 2:25pm
I don’t know about that:
It is in the Webster-Mirriam (Unabridged Version) Dictionary and also Free Online Dictionary and also This Dictionary.
I’ll admit that Observant is slightly fewer keystrokes though.
Tegsie 09/25/2006 @ 11:22am
As a Gap employee I couldn’t hold back my joy, that is exactly how I feel when I am told to perfect fold a pile of anything! Sheer brilliance!
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