Rogue Pictures Presents THE UNBORN Now Playing
Will the China animation industry ever raise above the shadow of the foreign market and produce a quality animation to call their own? Apparently, the Beijing-based studio behind the highly anticipated animated film Road to Home aims to become a major contender on the world stage while maintaining its own artistic voice. Its directed by Sun Lijun and created & co-directed by Feng Wen from a screenplay by Yan Yi. Here’s a description of the film from the article “China Rising” by Kevin Geiger:
Set in Western China, Road To Home portrays the unique cultural characteristics of China while speaking to common humanist themes, using the friendship of a little girl and a wolf cub as its main line. Both epic and intimate, Road To Home features compelling painterly landscapes, well-drawn characters (literally & figuratively), and timely themes of co-existence and stewardship within a fragile environment.
Development is slated to continue through this summer, followed by a 2-year production period. Road To Home is a serious animation investment for China, with a budget that - while lean by Western standards - represents a commitment to quality that will be distinctive in the Chinese animation market and competitive on the international animation market. Narratively, artistically and technically, Road To Home aspires to be a defining milestone in Chinese feature animation, one that sets forth an internationally recognized style which is culturally and aesthetically unique to China, much as anime is to Japan.
With the increasingly support of the Chinese government and greater freedom of expression, it seems a new wave of Chinese animated feature film production is raising and I for one is excited to see what is instore for the future. You’ll find several concept art for Road to Home in the article.
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