Not only is Kevin Smith's 12-years-after-the-fact sequel being shown "Out of Competition" at Cannes, but MGM (??? - I thought this movie was cheap enough for the Weinsteins exclusively, but MGM has a piece of the pie, go figure) has decided to move the films release from its previous August date to July 21st. That is just a little less of a wait to see if Smith is actually going to achieve something with this sequel, or spiral down into insignificance. Things sure look weird in colour.
[Source: FreezeDriedMovies]
This is because of Snakes on a Plane's hype. Seriously. Two films with huge internet audience on the same day is splitting an audience and due to the fact that SOAP has been getting media attention Smith is wise to move it ahead.
I was personally hoping SOAP would be pulled ahead. I think this early hype might kill interest in the long run. People will get tired of the joke.
Nope. It's timed for the San Diego Comic Con (July 20-23, 2006). Smith is always there and is hoping for (read: counting on) some traction from the event.
I am going to marry you boy.